1931 — present
Heritage
Nine datesthat hold up
Every year, name and figure below was checked against Porsche Newsroom or porsche.com before it was written.
From a consultancy to a manufacturer
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1931
Company
An engineering office in Stuttgart
Ferdinand Porsche's design and consultancy office was entered in the Stuttgart commercial register on 25 April 1931, at Kronenstraße 24. It began with a staff of twelve and sold engineering, not cars.
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1948
Model
356 “No. 1” Roadster
On 8 June 1948 the 356 “No. 1” Roadster received its general operating permit. Aluminium body, four-cylinder engine mounted ahead of the rear axle. It is the point at which the name moved from the letterhead onto a car.
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1963
Model
The 911 arrives
Shown at the IAA in Frankfurt as the 901 and renamed 911 before series production. Rear-mounted flat-six, 2+2 seating, a roofline that has never been abandoned.
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1970
Motorsport
First overall victory at Le Mans
On 14 June 1970 Hans Herrmann and Richard Attwood won the 24 Hours of Le Mans outright in the Porsche Salzburg 917 KH, start number 23 — 343 laps, 4,607.811 km. Heavy rain reduced the field: of 57 starters, seven were classified.
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1971
Engineering
Weissach opens
The Weissach Development Centre was officially opened on 1 October 1971, bringing design, testing and its own proving ground onto one site.
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2015 – 2017
Motorsport
Three Le Mans wins with the 919 Hybrid
The 919 Hybrid took overall victory at the 24 Hours of Le Mans in 2015, 2016 and 2017 — a hybrid prototype programme that fed directly into road-car energy recovery work.
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2019
Model
Taycan
Porsche's first series production electric car was presented on 4 September 2019, at a premiere held simultaneously on three continents. Its 800-volt architecture set the template for everything electric that followed.
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2023
Motorsport
The 963 goes racing
The 963 LMDh prototype made its race debut in January 2023 at the 24 Hours of Daytona, in the new GTP class. Porsche Penske Motorsport runs the car in both the FIA World Endurance Championship and IMSA.
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2025
Model
Cayenne Electric
A digital world premiere on 19 November 2025, followed three days later by a public debut at the Icons of Porsche festival in Dubai. With Launch Control the Turbo Electric produces 850 kW — the most powerful production Porsche so far.
Method
What was left out
Several familiar milestones are missing from this timeline on purpose. Where a date, a production figure or a claim could not be confirmed against an official Porsche source, it was omitted rather than approximated.
The result is shorter than a marketing timeline and more useful than one. Each entry can be traced to a published source, listed in full on the sources page.